I've come to a point with this Berkman/danah boyd project on pro-self harm websites where I have a reasonable grasp of the discourses surrounding the issue. Pro self-harm websites (eg; pro-eating disorder, pro-cutting, pro-suicide) are yet another example of an underground movement demonized by mass media and made into a binarized issue of battling moral agendas. However, moral panics serve the primary function of legitimizing a subculture based on rebelling against popular discourse (interestingly, Sarah Thornton is once again the scholar par excellence when it comes to youth and subculture theory).
The best studies I've read so far call for a middle-path approach. Rather than continuing to enforce the black-and-white thinking of pop journalists and those who subscribe to the disease/illness paradigm of self-harm purported by the medical industry and the field of psychiatry, these scholars call for a dialectical approach that involves empathic understanding and collaborative participation in reconstructing the meaning of "pro self-harm" from within the communities in question. In a word, ethnography.
In other news, The Virtual Campfire been getting hits from all over the world! Roger that, interest in online social networking has reached pandemic proportions :):